Brief: To design a poster advertising an informative night for men on their health concerns and the things they should be watching for and how they can take better care of themselves in an area many are reluctant to take control of.
While the photo I used originally was fine, I thought it would be better if they supplied a photo a bit closer to home and this is one they included in batch of very bad quality photos. But it said everything it needed to. Target audience - rural men, most being in the farming sector. These men are prominent figures in our small Canterbury town and got people talking and noticing the poster.
The Malvern Lions were very happy with this finished poster.
